Vancouver · BC · Canada
Chen is a Product Designer at MOZ, a leading SEO platform in North America.
I geek out about Design Systems—check out my approach below!
Experience
Moz Group
2024 Apr - present
Product Designer
Spearheaded the creation of the company’s first design system. Drawing on my background in branding, UI design, and Html/Css, I collaborated closely with the frontend team to bring it to life.
Designed intuitive web app experience for our data-heavy SEO tool. I led the entire process, from defining key objectives to managing the project from game plan to developer handoff.
Enceladus Ventures
2023 Jul - 2024 Apr
Product Design Lead
Led the design team in creating a healthcare SaaS platform that visualises up to 10 years of patient data on a single screen.
Conducted user testings of the final design with 20 physicians across Canada, incorporating their valuable feedback into impactful UX improvements for the product.
ISM Canada
2022 Jan - 2022 Dec
Product Design Lead
Created an AR medical training app for women's sexual health partnering with healthcare professionals sponsored by UBC Faculty of Medicine.
Took on the role of a PM, effectively bridged the gap between medical professionals and a team of six designers .
Livi Bank
2021 Mar - 2021 Aug
UX Designer
Digitalised a conventional offline financial application process into 100% in-app experiences under rigid finance regulations.
Successfully launched the product and reduced the "Task Completion Time" by 80%.
Ogilvy
2016 Jun - 2019 Jan
Creative Strategist
Assisted a Social Listening team in partnership with KFC America, ensuring the brand’s online presence was protected during two PR crises by delivering timely and actionable digital media data analysis.
Developed a creative digital branding campaign for Cathay Pacific, designed to rejuvenate engagement with the target audience.
Moz Group
2024 Apr - present
Product Designer
Spearheaded the creation of the company’s first design system. Drawing on my background in branding, UI design, and Html/Css, I collaborated closely with the frontend team to bring it to life.
Designed intuitive web app experience for our data-heavy SEO tool. I led the entire process, from defining key objectives to managing the project from game plan to developer handoff.
Enceladus Ventures
2023 Jul - 2024 Apr
Product Design Lead
Led the design team in creating a healthcare SaaS platform that visualises up to 10 years of patient data on a single screen.
Conducted user testings of the final design with 20 physicians across Canada, incorporating their valuable feedback into impactful UX improvements for the product.
ISM Canada
2022 Jan - 2022 Dec
Product Design Lead
Created an AR medical training app for women's sexual health partnering with healthcare professionals sponsored by UBC Faculty of Medicine.
Took on the role of a PM, effectively bridged the gap between medical professionals and a team of six designers .
Livi Bank
2021 Mar - 2021 Aug
UX Designer
Digitalised a conventional offline financial application process into 100% in-app experiences under rigid finance regulations.
Successfully launched the product and reduced the "Task Completion Time" by 80%.
Ogilvy
2016 Jun - 2019 Jan
Creative Strategist
Assisted a Social Listening team in partnership with KFC America, ensuring the brand’s online presence was protected during two PR crises by delivering timely and actionable digital media data analysis.
Developed a creative digital branding campaign for Cathay Pacific, designed to rejuvenate engagement with the target audience.
Moz Group
2024 Apr - present
Product Designer
Spearheaded the creation of the company’s first design system. Drawing on my background in branding, UI design, and Html/Css, I collaborated closely with the frontend team to bring it to life.
Designed intuitive web app experience for our data-heavy SEO tool. I led the entire process, from defining key objectives to managing the project from game plan to developer handoff.
Enceladus Ventures
2023 Jul - 2024 Apr
Product Design Lead
Led the design team in creating a healthcare SaaS platform that visualises up to 10 years of patient data on a single screen.
Conducted user testings of the final design with 20 physicians across Canada, incorporating their valuable feedback into impactful UX improvements for the product.
ISM Canada
2022 Jan - 2022 Dec
Product Design Lead
Created an AR medical training app for women's sexual health partnering with healthcare professionals sponsored by UBC Faculty of Medicine.
Took on the role of a PM, effectively bridged the gap between medical professionals and a team of six designers .
Livi Bank
2021 Mar - 2021 Aug
UX Designer
Digitalised a conventional offline financial application process into 100% in-app experiences under rigid finance regulations.
Successfully launched the product and reduced the "Task Completion Time" by 80%.
Ogilvy
2016 Jun - 2019 Jan
Creative Strategist
Assisted a Social Listening team in partnership with KFC America, ensuring the brand’s online presence was protected during two PR crises by delivering timely and actionable digital media data analysis.
Developed a creative digital branding campaign for Cathay Pacific, designed to rejuvenate engagement with the target audience.
My Clients
Businesses and clients I’ve had the privilege of working with in my 6-year career.
